What does it mean when a subscriber is labeled as Removed or Opted Out?

Modified on Tue, 2 Jul, 2019 at 10:47 AM

There are four types of statuses for subscribers in the SIDEARM system. 


Active: Will receive all e-mails send to them. 


Opted Out: The subscriber has elected to no longer receive e-mails. 


Removed: Attempts to e-mail the subscriber have failed multiple times, causing the system to remove them from the active list. 


Deleted: A site admin has marked them as deleted. Subscribers are never completely deleted from SIDEARM, so they can still be accessed in the future if needed. 

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